The Fools

I had the pleasure of creating artworks and a logo for Utrecht’s brand new cocktail bar The Fools. And of course they opened very appropriately on April Fools day.

I designed the logos and illustrations that shape the bar’s visual identity. These were used in the signage, the menu – beautifully designed by Elene Hulleman – and echoed in a handmade stained-glass window by Robin Kapitein.

Sacha & Billy met years ago working in an Irish pub and dreamed of starting a place of their own. After years behind Utrecht’s best bars, they’ve created a spot that reflects who they are: laid-back, creative, and passionate about cocktails and hip hop. (Every cocktail is named after a classic track.)

Photo credits: Mister Cocktail